A line of natural cosmetics that connects us with the African spirit.
African Spirit is a natural cosmetics line from South Africa created with the thought of young and mature consumers.
Logo Design and Stationery
The project involved creating a logo design for a young African company that wanted to launch a cosmetics line for young and mature men and women. A deep African connection to Earth inspired a choice of colours, and the tribal pattern created a logo symbol. It together integrated a modern and clean design that showed a harmony of the African spirit, giving it a calm, lively, yet grounding feeling.
Creative Mockup
We mocked up the logo on cosmetic bottles to give an idea of its usage.